Privacy Policy

Introduction

At sheforstyle.com (“SheForStyle” or the “Site”), we understand that privacy is extremely important to our users. This Privacy Policy describes how SheForStyle collects, uses, and shares information about you when you access or use our website or otherwise engage with us.

We provide this Privacy Policy to help you make an informed decision about whether to use or continue using our Site. By visiting or otherwise using the Site, you agree to this Privacy Policy. For that reason, we urge you read this document carefully. Should we need to alter our Privacy Policy, we will post the changes here. Any modifications become effective immediately upon posting to the Site. Your continued use of the Site constitutes acceptance of the amended terms.

Information We Collect from You Directly

We collect information you voluntarily provide to us, including when you create an account, make purchases, submit content, fill out forms, sign up for newsletters or alerts, request products or services, or otherwise communicate with us.

Examples include:

  • Contact details, such as your name, email address, postal address, and phone number.
  • Account login credentials like your username and a password.
  • Demographic information including age, gender, location, preferences, and interests.
  • Payment information such as credit/debit card details and billing address (collected by our payment processor).
  • Communications with us including feedback, questions, comments or suggestions.
  • Other information you choose to directly provide.

Information We Collect Automatically

We also automatically collect information about your device and your use of the Site through cookies, web beacons, log files, and other technologies. Examples include:

  • Device information including hardware model, operating system and version, unique device identifiers, and mobile network.
  • Usage information including browsing history, search history, clicks, taps, scrolling, mouse movements, and any other actions performed while using the Site.
  • Access dates and times, browser type, ISP, referral URLs, duration of visits to Site pages, and IP address.
  • Location data such as city, state and ZIP code associated with your IP address.
  • Information collected through cookies, web beacons, local storage, and other tracking technologies.

Information We Collect from Third Party Sources

We may obtain additional information about you from third party sources including:

  • Social media networks if you connect to our services through them.
  • Third party data providers who supply us with demographic and other information to supplement what we collect.
  • Advertising networks so we can target and measure the effectiveness of advertising.

How We Use Information About You

We use information about Site visitors and customers for a variety of purposes, including to:

  • Provide, operate, maintain, and improve the offerings on our Site.
  • Enable you to access and use the Site.
  • Send you technical notices, security alerts, transactional messages related to your purchases, and support and administrative messages.
  • Communicate with you about products, services, offers, programs and promotions offered by SheForStyle and others we believe you may find interesting.
  • Monitor and analyze trends and site usage, and personalize and improve the Site and our users’ experiences.
  • Detect, investigate and prevent activities that may violate our policies or be fraudulent or illegal.
  • Perform analytics including market research, trend analysis, financial analysis, and anonymized aggregate reporting.
  • Comply with legal obligations as well as to exercise and defend the rights of SheForStyle, our business partners or others.

Sharing Information with Third Parties

We may share non-personal information that has been aggregated or de-identified so that it cannot reasonably be used to identify any individual. This information may be used to analyze usage patterns and trends.

We may disclose personal information to the following types of third parties:

  • Service providers and business partners: We share information with third party vendors and other service providers who work on our behalf and help us operate our business (such as payment processors, shipping agents, marketing companies, technology suppliers and customer support providers). These third parties are authorized to use your personal information only to perform services on our behalf and in accordance with this Privacy Policy.
  • Legal and regulatory authorities: We cooperate with government and law enforcement officials to enforce and comply with the law. We may therefore disclose information to government or law enforcement officials or private parties as we determine necessary or appropriate to respond to claims, legal process (including subpoenas), law enforcement requests, to protect our property and rights or the property and rights of a third party, to protect the safety of the public or any person, or to prevent or stop activity we consider to be illegal or unethical.
  • Business transfers: We may sell, transfer or share our databases containing your personal information if we merge with, acquire, or are acquired by another company, or if we sell some or all of our assets. You will be notified via email and/or notice on our homepage if such an event occurs along with any choices you may have regarding your information.
  • Consent: We may share your personal information with any other third party with your prior consent.

Cookies and Tracking Technologies

We use cookies and similar technologies to collect information and support certain features of the Site. For example, we use these technologies to:

  • Collect information about how visitors use the Site including which pages they visit most often and if they receive error messages.
  • Save your preferences and settings so you do not have to re-enter them each time you visit.
  • Recognize you when you return to the Site so we can provide a personalized experience.
  • Analyze traffic to and on the Site.
  • Improve Site functionality and optimize your user experience.

You can disable cookies through your browser but our Site may not work as intended for you if you do so. We do not respond to browser do-not-track signals at this time. For more details about how we use cookies, please see our Cookie Policy.

How Long We Store Your Personal Information

We store your personal information only as long as necessary to provide our services, operate our business, conduct analytics, and comply with legal obligations. Typically we retain personal information for the following time periods:

  • Account information: Active accounts are maintained indefinitely while inactive accounts may be held up to 5 years.
  • Marketing data: We hold information used for marketing and analytics purposes for up to 10 years.
  • Financial data: Payment card expiration dates are deleted after each transaction, the remaining payment information is held for up to 2 years, and payment history is maintained for up to 7 years.
  • Purchase history: We keep records of products, services or information ordered and transaction details for up to 10 years.
  • Communications: We retain correspondence and comment history up to 5 years.
  • Legal obligations: We store information necessary to meet legal requirements for the duration required by applicable statutes and laws.

Information Security

We are concerned about safeguarding the confidentiality of your personal information. We employ administrative, physical, and electronic measures designed to protect your information from unauthorized access and disclosure. This includes encryption of sensitive data, regular malware scanning, firewalls, threat detection/monitoring systems, restricted access controls, periodic penetration testing, and disaster recovery systems.

While we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk. Once we receive your transmission, we make our best effort to ensure its security on our systems. Ultimately, no data transmission over the Internet or data storage system can be guaranteed to be 100% secure so please take appropriate precautions to protect your personal information.

Children’s Privacy

Our website is not directed to children under 13 years of age. SheForStyle does not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will take steps to delete such information. Contact us if you believe we may have personal information from someone under 13.

California Privacy Rights

If you reside in California, you have specific rights related to your personal information. This includes rights to request information about how your data is shared or sold, request deletion of data we have collected directly from you, opt out of data sales, and non-discrimination for exercising these rights. To submit a request related to personal information under CCPA, contact us.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time as we add new features, as laws change, and as industry privacy and security practices evolve. We will post any changes here and update the “Last Updated” date. All modifications will become effective when posted unless indicated otherwise. Please check this policy periodically for updates.

If we make any material changes to the way we collect, use, and/or share your personal information that impacts you, we will provide advance notice and the opportunity to opt out of such changes.

Contact Us

If you have any questions about our Privacy Policy or information practices, please contact us at:

[email protected]

Last Updated: 11 August 2024